Origins of Using Santa Claus in Advertising

With Christmas right around the corner, now would be an appropriate time to dive into the history of Santa Claus in advertising. Who gets the credit here? Did the Coca-Cola Company create the figure we know today as Saint Nicholas? Or perhaps, was Coke the first one to utilize Father Christmas in the advertisements? The answers may surprise you.  ...

Continue Reading...
The TMC Interns Reflect on Internet Summit 2017

The TMC Interns Reflect on Internet Summit 2017

Earlier this month, TMC sent 9 interns to Internet Summit 2017 in Raleigh, N.C. Our interns are the next generation of marketers, and Internet Summit was a great opportunity for them to learn and network with really cool people. Below they’ve shared some of the key insights they got from this conference!   Rachel DiBattista Internet Summit was such a fun and...

Continue Reading...
TMC Speaker Interview Featuring Tom Simon

TMC Speaker Interview Featuring Tom Simon

How to Build an Airplane While Falling to the Ground is a very interesting title to name a presentation. What exactly does that mean? Triangle Marketing Club’s November speaker, Tom Simon, has the answer!   Each month, we have the opportunity to conduct interviews with our awesome speakers to learn a little more about them and what they do in...

Continue Reading...
5 Overlooked Networking Opportunities

5 Overlooked Networking Opportunities

The thought of networking opportunities brings to mind awkward small talk with strangers. You are trying to come up with things to say that will peak their interest and make the right first impression. But what is there to even talk about?   But networking doesn’t have to be this way. There are so many opportunities to make valuable business...

Continue Reading...
October Recap: Martin Weinberg

October Recap: Martin Weinberg

Triangle Marketing Club strives to bring individuals with similar interests together once a month to exchange marketing understandings from guest speakers. These speakers offer interactive presentations, engaging conversations, and provide industry-specific content to those in attendance. On Tuesday night, October 24, TMC held an event coupled with free craft beer, cheesy bread from Marco’s and a terrific guest speaker, Martin Weinberg...

Continue Reading...
TMC Speaker Interview Featuring Martin Weinberg

TMC Speaker Interview Featuring Martin Weinberg

Triangle Marketing Club will be hosting another fun networking event on Tuesday, October 24th at 6pm! This event will include a presentation from the talented Martin Weinberg, former Director of Marketing at SEMrush. This digital marketing strategist will present the topic of “Creative Ways to Find New Online Prospects”. Looking for opportunities to expand your audience? Need a more creative...

Continue Reading...

Social Media Spotlight: Hostess Snack Cakes

Delicious Social Media Success In the modern marketing world where everyone is trying to create compelling content, how do you make sure your brand isn’t lost in the noise? Some brands stand out in their social media efforts, and I love finding inspiration in the success of others. One of the social media marketing campaigns I’m addicted to right now is...

Continue Reading...