This week I had the pleasure of chatting with Kristi Robison, VP of Marketing and Operations at BP Studios. She has been with the company since its start and has loved every minute. Kristi was kind enough to share a little about BP Studios and what makes them such an awesome company and TMC sponsor.
Emma: Could you give me a brief description of your company?
Kristi: BP Studios is a full service digital marketing agency. We specialize in building integrated tools that help drive clients’ revenue marketing efforts and grow brand awareness. Our company is a rare hybrid of team members with expertise in software development, design and marketing. We use sophisticated applications to create an integrated corporate presence across websites, mobile apps, community sites, e-commerce, intranet and much more.
E: What kind of services do you offer?
K: Well, we are full service so we do website and application development, lead generation and scoring, and email campaigns. We have very experienced programmers on staff to ensure our custom programming is cutting edge and exceeds the requirements of the project. Here’s a full list of our services:
- Web design
- Mobile Applications
- Custom Programming
- Social Media Marketing
- Search Engine Marketing
- Search Engine Optimization
- Pay Per Click (PPC)
- Email Marketing
- Advertising Design
- Marketing Collateral
- Tradeshow Management
- Video Productions
- Video Editing
E: What makes BP Studios unique?
K: We are unique because of the make up of our team. We are one of the few agencies in the area that does complex software development along with award winning design. The majority of our clients need a complex website that may have multiple integrations, and need to incorporate lead scoring, lead generation and automated marketing campaigns. We work with medium to large businesses, non-profits, religious organizations, and membership groups. We service all industries, but mostly work with businesses that are looking to grow by generating leads through their websites or have complex needs.
Also, our clients love us! 85% of our clients have been with us for over 10 years! We really focus on building lasting relationships, something our team excels at. This lays a foundation of long-term profitability and success – even in an unpredictable online environment. We are also proud to be one of the top web development companies in the Triangle.
E: What’s the story behind the beginning of your company?
K: BP Studios was founded in 1994 as Blakly Productions. The company got its start in Drew Robison’s converted garage. Our initial focus was on web based training modules. In the early years, the team offered design and multimedia services for computer-based training (CBT) and marketing projects to clients such as IBM, Qualex, John Deere, International Paper, Glaxo Wellcome (GSK), and Digital/Compaq (HP).
Demand increasingly grew and we widened our service offerings to include video editing, online advertising, database development and copywriting. We have seen the industry shift to digital media and web-based technology and there has been an emphasis on online delivery. We’ve been able to adapt to the change marketing has seen over the years. We were literally one of the very first web development companies in the Triangle.
E: What are your company goals?
K: BP Studios is committed to delivering outstanding product quality and dependable customer service. Our customers recognize our level of excellence and demonstrate their trust by awarding us repeat business. We are proud of our accomplishments and continue to establish ourselves as a leader in the internet marketing and web development industry.
BP Studios is a well established, local marketing firm with proven success. You can find out more here. They’re an awesome TMC sponsor, so be sure to talk to the BP Studios team at the next event on November 29! A huge thanks goes out to Kristi for sharing with me what her team does!